Our progress

£5.4bn

to British GDP

£450m

in UK programmes

26%

audio description

31%

reduction in CO2

1,200new

customer facing jobs

118,056

training days

10%

Sky volunteers

£4m

for the rainforest

866

schools sports projects

1.15m

new regular cyclists

77,624

Sky Arts Den visits

£1.6m

into arts on the ground
View our performance data
 

Share

 
<h6>Sport</h6>
Sport

Improving lives through sport

Sport is at the heart of what we do at Sky and we believe in its power to improve lives. We give our customers a wealth of sport on TV, online and on the go. And the breadth of coverage goes well beyond the nation’s biggest sports. Our investment helps to promote these sports and get more people watching and playing. We also work with their governing bodies and our long-term partners, using our reach and the power of the Sky Sports brand, to improve life skills and inspire more people to get involved, helping to boost the health and wellbeing of the nation.

Sky Sports Living for Sport

Sky Sports Living for Sport

Using sports stars and sports skills, we work with secondary schools students to raise aspirations and build life skills

Cycling

Cycling

Through our partnership with British Cycling, we're inspiring people to get on their bikes and have fun

Cricket

Cricket

Like our viewers, we’re passionate about cricket so we’re developing new coaches at all levels right across the UK

Investing in sport

Investing in sport

Find out how we use the our investment in sport not only to entertain but to inspire, engage and to change lives

Watch this video

Behind the scenes view of filming Sky Sports Living for Sport advert